Relentless passion turned into profession
I am Nicola and I am the Founder and Creative Head of Blessed & Cursed.
I have been involved in the global fashion industry for the past 2 decades and denim has always played a major role in my life. My relentless passion for denim started in my early teens and fortunately turned into profession when I was given an apprenticeship with a denim company after leaving school.
With the simple blessing of having the ambition, talent and love for fashion & denim, my career continued going from strength to strength in the fashion industry. Inspired by the premium denim trend early 2000, I developed the vision of creating an exceptional denim brand and launched Blessed & Cursed in 2007. The past 10 years have been challenging but equally fulfilling, with exciting & glamourous moments of which I am truly thankful.
In 2016, life took me to London where I developed a new direction for the brand. I feel blessed about the opportunity to write the next exciting chapter of the Blessed & Cursed story from this amazing capital.
With love from London, Nicola